# PrettyDamnQuick

PrettyDamnQuick is an AI-enabled checkout personalization & optimization platform for DTC ecommerce brands.

PDQ empowers merchants to optimize checkout, fulfillment, and post-purchase engagement to boost conversion and profitability.

### Entrepreneur(s)
- Avi Moskowitz
- Liran Erez

### Sector(s)
- Supply Chain Management
- Commerce Technology

### Investment Team
- [Jack Freeman](/content/team/jack-freeman/index.html)
- [Yaseen Abdulridha](/content/team/yaseen-abdulridha/index.html)
- [Eavan Murray](/content/team/eavan-murray/index.html)

### Investment
- **Location**: New York, New York  
- **Status**: Active  
- **Partnership**: PeakSpan Capital's expertise in growth-stage software companies positions us perfectly for our next chapter.  
  - Avi & Liran, PDQ Founders

### FOUNDED 2021
### Partnered 2024, $25M Series A

## IMPACT & VALUE CREATION

### Independent Board Member Placement
#### Leveraging PEC to bolster the board
Engaged Herb Cunitz from the PeakSpan Expert Community to provide enterprise sales advisory. Herb now sits as an Independent Director on the Board.

### Metrics & KPI Tracking
#### Defining and tracking the metrics that matter most
Partnered with leadership to build rigorous KPI frameworks and reporting cadences, ensuring data-driven visibility into business performance and progress against strategic priorities.

## INSIGHTS & PRESS

### E-Commerce Checkout: The Future Is Autonomous
[Explore this Resource](/content/resources/perspectives/e-commerce-checkout-the-future-is-autonomous/index.html)  
February 25, 2026

### We Pretty Damn Quickly Decided To Invest In PDQ: Here’s Why
[Explore this Resource](/content/resources/perspectives/we-pretty-damn-quickly-decided-to-invest-in-pdq-heres-why/index.html)  
January 9, 2025

### PrettyDamnQuick snaps up $25M to speed up online checkout
[Explore this Resource](/content/resources/news/prettydamnquick-snaps-up-25m-to-speed-up-online-checkout/index.html)  
January 9, 2025

### PrettyDamnQuick Raises $25 Million in Series A Funding, Led by Peakspan Capital
[Explore this Resource](/content/resources/news/prettydamnquick-raises-25-million-in-series-a-funding-led-by-peakspan-capital/index.html)  
January 9, 2025