PeakSpan Capital - 2024 Year In Review
2024 YEAR IN REVIEW
PeakSpan 2024 Year in Review
20
24
Year
REVIEW
2024 – A Year of Strategic Progress
Friends of PeakSpan:
In 2024, PeakSpan demonstrated continued progress towards our mission and the increased strength of our platform, resulting in a year of strategic progress and growth:
$
0
.
-1
B+
Current AUM*
*Assets Under Management
$-143
M
2024 Total Capital Deployed*
*Inclusive of capital deployed and contractual commitments across all PeakSpan investment vehicles (including co-invest)
-6
2024 Total Investments*
*New & follow-on
These achievements reflect a philosophy we’ve held steadfastly since our founding: achieving the best risk-adjusted outcome is direct result of clarity in mission, deep domain and stage expertise, a commitment to sensible scaling, alignment around the broadest spectrum of strategic exit outcomes, and a platform-centric approach to value creation to support the entrepreneurs and stakeholders we serve. As the AI hype took center stage or the industry broadly shifted from a growth-at-all-costs philosophy to one of capital efficiency, we stood ready — our strategy has continually demonstrated its resilience as we have deliberately engineered where we invest, why, and how in our pursuit of delivering superior risk-adjusted outcomes to our stakeholders.
As this new paradigm takes hold, PeakSpan is well-positioned to help emerging growth-stage entrepreneurs navigate it with clarity and purpose. We’re excited to share the lessons and milestones that defined our 2024 and to continue leading in this evolving landscape as we look ahead to 2025.
PORTFOLIO
UPDATES
Historic Year for Strategic Capital Deployment
In 2024, we are proud to share our total capital deployment* nearly matched total capital commitments from Fund I and Fund II combined. It is the result of the proven durability of our strategy, increased talent density across our organization, maturation of our platform-centric approach, and, most importantly, continually being recognized as THE ‘partner of choice’ by new and existing portfolio partners.
$
-95
M
2024 Total Capital Deployed*
-2
2024 New Investments
-2
2024 New Follow-On Investments
-4
Fund III Total Investments
-8
Total Investments
*Inclusive of capital deployed and contractual commitments across all PeakSpan investment vehicles (including co-invest)
19 Investments - 9 New & 10 Follow-Ons
We are privileged to partner with exceptional entrepreneurial teams who have demonstrated emerging leadership in strategic segments across our BluePrint Market Themes. Importantly, we are entering these partnerships with alignment across an attractive spectrum of potential strategic exit scenarios. Alignment is core to our ethos as it allows each of our portfolio partners to execute to the best view of success for their business, which we firmly believe is foundational to achieving the best risk-adjusted outcomes for our portfolio and LP stakeholders.
In 2024, our portfolio grew stronger, having added nine (9) new portfolio partners committed to sensible scaling and achieving the best risk-adjusted outcome while doubling (or tripling) down in ten (10) existing portfolio partners.
NEW INVESTMENTS FOLLOW-ON-INVESTMENTS ALL
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Abre
Abre is a configurable K-12 data warehouse and analytics platform primarily serving mid-size U.S. school districts.
Education Technology, Cybersecurity & Digital Infrastructure
Cincinnati, OH (Remote)
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GetWhy
GetWhy is an end-to-end AI-powered insight generation and qualitative research software platform for mid-market and enterprise B2C and B2B brands.
Customer Experience Management
Copenhagen, Denmark
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Lula
Lula is a maintenance coordination platform and contractor marketplace for single-family rentals
Property Technology
Overland Park, KS
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Nectar
Nectar is an employee recognition and culture platform serving small and mid enterprises.
Human Capital Management
Orem, UT
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Opkey
Opkey is an AI-powered continuous test automation and observability platform for ERPs and cloud applications serving large enterprises.
Cybersecurity & Digital Infrastructure
Dublin, CA (Global)
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PorchPass
PorchPass is a provider of tech-enabled services and vertical software for financing origination and dealer operations in the manufactured housing space.
Payments Technology, Financial Technology, Property Technology
San Antonio, TX
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PrettyDamnQuick
PrettyDamnQuick is an end-to-end shipping and checkout personalization platform for e-commerce brands and streamlines operations for checkout, fulfillment, and post-purchase experience.
Supply Chain Management, Next-Gen Commerce
New York, NY
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SOCRadar
SOCRadar is the leading provider of enterprise-grade, end-to-end threat intelligence and digital brand protection.
Cybersecurity & Digital Infrastructure
Newark, DE (Global)
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Aidium
Aidium is a CRM and sales acceleration platform for mortgage lenders.
Property Technology
Boulder, Colorado
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Cordial
Cordial provides adaptive messaging solutions, enabling enterprise clients to deliver highly-personalized communications to customers across channels and devices at scale, based on real-time data.
Go-to-Market Technology
San Diego, CA
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Evaluagent
Evaluagent is a provider of Quality Assurance (QA) and Workforce Engagement Management (WEM) software for contact centers.
Customer Experience Management
Middlesbrough, UK (Remote)
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Finally
Finally is a provider of accounting and finance automation solutions for small businesses and accounting firms to automate bookkeeping and other administrative back-office workflows involving business spend.
Financial Technology
Miami, FL
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FinPay
FinPay is a provider of a technology-enabled, fully managed solution for patient engagement and financial management.
Digital Health, Payments Technology, Financial Technology
Philadelphia, PA
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Leasecake
Leasecake is a provider of lease and location management solutions for multi-location commercial real estate operators.
Property Technology
Winter Park, FL
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Salonkee
Salonkee is an end-to-end operating system for European salon and spa businesses.
Hospitality Technology
Luxembourg, Luxembourg
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Tapcheck
Tapcheck is an employee financial wellness platform focused on increasing business performance and retention through on-demand pay.
Payments Technology, Financial Technology
Tarzana, CA
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Tidio
Tidio is a provider of customer support and engagement solutions for SMB eCommerce businesses.
Customer Experience Management, Next-Gen Commerce
Warsaw, Poland
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TraceAir
TraceAir is a provider of site work intelligence software for homebuilders.
Property Technology
Redwood City, California
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Abre
Abre is a configurable K-12 data warehouse and analytics platform primarily serving mid-size U.S. school districts.
Education Technology, Cybersecurity & Digital Infrastructure
Cincinnati, OH (Remote)
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Aidium
Aidium is a CRM and sales acceleration platform for mortgage lenders.
Property Technology
Boulder, Colorado
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Cordial
Go-to-Market Technology
San Diego, CA
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Evaluagent
Evaluagent is a provider of Quality Assurance (QA) and Workforce Engagement Management (WEM) software for contact centers.
Customer Experience Management
Middlesbrough, UK (Remote)
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Finally
Financial Technology
Miami, FL
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FinPay
FinPay is a provider of a technology-enabled, fully managed solution for patient engagement and financial management.
Digital Health, Payments Technology, Financial Technology
Philadelphia, PA
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GetWhy
GetWhy is an end-to-end AI-powered insight generation and qualitative research software platform for mid-market and enterprise B2C and B2B brands.
Customer Experience Management
Copenhagen, Denmark
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Leasecake
Leasecake is a provider of lease and location management solutions for multi-location commercial real estate operators.
Property Technology
Winter Park, FL
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Lula
Lula is a maintenance coordination platform and contractor marketplace for single-family rentals
Property Technology
Overland Park, KS
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Nectar
Nectar is an employee recognition and culture platform serving small and mid enterprises.
Human Capital Management
Orem, UT
View More
Opkey
OpKey is an AI-powered continuous test automation and observability platform for ERPs and cloud applications serving large enterprises.
Cybersecurity & Digital Infrastructure
Dublin, CA (Global)
View More
PorchPass
PorchPass is a provider of tech-enabled services and vertical software for financing origination and dealer operations in the manufactured housing space.
Payments Technology, Financial Technology, Property Technology
San Antonio, TX
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PrettyDamnQuick
PrettyDamQuick is an end-to-end shipping and checkout personalization platform for e-commerce brands and streamlines operations for checkout, fulfillment, and post-purchase experience.
Supply Chain Management, Next-Gen Commerce
New York, NY
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Salonkee
Salonkee is an end-to-end operating system for European salon and spa businesses.
Hospitality Technology
Luxembourg, Luxembourg
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SOCRadar
SOCRadar is a leading provider of enterprise-grade, end-to-end threat intelligence and digital brand protection.
Cybersecurity & Digital Infrastructure
Newark, DE (Global)
View More
Tapcheck
Tapcheck is an employee financial wellness platform focused on increasing business performance and retention through on-demand pay.
Payments Technology, Financial Technology
Tarzana, CA
View More
Tidio
Tidio is a provider of customer support and engagement solutions for SMB eCommerce businesses.
Customer Experience Management, Next-Gen Commerce
Warsaw, Poland
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TraceAir
TraceAir is a provider of site work intelligence software for homebuilders.
Property Technology
Redwood City, California
From Our CEOs
Trusted by the growth-stage entrepreneurial teams we serve.
\ We were looking for an investor that understood our cybersecurity business and had a really great network in the US, really great B2B go-to-market experience. We found that with PeakSpan!\ \ \ \ Huzeyfe Onal\ \ Co-Founder & CEO at SOCRadar](https://www.linkedin.com/in/huzeyfe/)
\ PeakSpan Capital's expertise in growth-stage software companies...positions us perfectly for our next chapter.\ \ \ \ Avi & Liran\ \ PDQ Founders](https://www.linkedin.com/company/prettydamnquick/) \ The continuous support… no matter the topic, we can ask the team anything and they always have somebody that can help.\ \ \ \ Tom Michels\ \ Co-Founder & CEO of Salonkee](https://www.linkedin.com/in/tom-michels-200aa982/)
\ It all starts from the top with Phil. He's one of the most authentic, passionate human beings l've ever met.\ \ \ \ Trevor Larsen\ \ CEO & Co-Founder at Nectar](https://www.linkedin.com/in/trevordegnlarson/) \ Our conversation with PeakSpan immediately took off mainly because of their authenticity, their deep industry knowledge and the fact that they have an amazing track record.\ \ \ \ James Stoffer\ \ CEO at Abre](https://www.linkedin.com/in/jamesstoffer/) \ We decided to choose PeakSpan as our partner because of the way that they see their role in the success of the companies they choose to work with.\ \ \ \ Ron Gaver\ \ Co-Founder & CEO at Tapcheck](https://www.linkedin.com/in/rongaver/)
\ After speaking with over 60 investors, we chose PeakSpan because of their deep domain knowledge, shared vision for transforming the ERP industry, and how they consistently demonstrated their commitment to helping us succeed.\ \ \ \ Pankaj Goel\ \ Founder & CEO at Opkey](https://www.linkedin.com/in/pankajunlimited/) \ One of the things I really, really love and treasure about working with PeakSpan is the conviction. They got your support. They got your back. No matter what it is, whether it’s a phone call or being available through text message on nights and weekends. You don’t know how much that means to a CEO or founder.\ \ \ \ Felix Rodriguez\ \ Founder & CEO at Finally](https://www.linkedin.com/in/rodriguezfelix/)
Celebrating Milestones Across Our Portfolio
Our portfolio partners reached new heights in 2024, achieving notable milestones across every dimension, including several full or partial liquidity events.
[Learn more about our portfolio partners\
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FEB 2025
XOi Secures $230M Investment from KKR & Acquires Specifx
XOi (a Fund II portfolio partner) has secured a $230M strategic investment from KKR to accelerate its leadership in AI-powered jobsite technology solutions for the field service ecosystem. Simultaneously, XOi acquired Specifx, an on-demand data enrichment and metadata retrieval platform for field service equipment, expanding its industry-leading dataset of OEM repair and maintenance insights.
This transaction provides meaningful liquidity for PeakSpan while maintaining exposure to XOi’s next growth phase alongside a world-class partner. We’re excited to see the XOi team continue driving innovation in field service technology, empowering professionals with cutting-edge AI and data intelligence.
[Read the full announcement\
MAY 2024
Onboard, Acquired by Conservice, Largest U.S. Utility Management Company
Onboard (a Fund III portfolio partner) was acquired by Conservice, the leading utility management platform for the property management industry, in May 2024. Importantly, this represents the first full liquidity event in our Fund III, which we launched in January 2022.
We’re excited to watch Onboard continue to grow with the Conservice franchise, together powering the next frontier of telecom and utility adoption for the property management industry.
[Read the full announcement\
Recognition on the Inc. 5000
Several portfolio partners earned a place among America’s fastest-growing private companies. This remarkable achievement is a testament to their exceptional product innovation, visionary leadership, relentless execution, and sheer hard work. Congratulations to each!
PeakSpan Founders Recognized as the Best of the Best
In 2024, multiple portfolio founders were recognized among Forbes’ top leaders in their respective industries.
\ \ \ \ Huzeyfe Onal\ \ Co-Founder & CEO\ \ \ Cybersecurity Founders to Watch in 2025](https://www.linkedin.com/in/huzeyfe/) \ \ Alok Kulkarni\ \ Chairman & Co-Founder\ \ \ Accepted into Forbes Technology Council](https://www.linkedin.com/in/alokkulkarni/)
TEAM
UPDATES
Industry Recognition
We are honored to be named to GrowthCap’s Top Growth Equity Firms list for a 2nd consecutive year in 2024 and to celebrate our colleague Matt Melymuka’s recognition as a 2024 Top 40 Under 40 Growth Investor. We're grateful for the hard work of our team in prosecuting our mission, our portfolio partners for recognizing PeakSpan as their "partner of choice," and the unwavering support of our stakeholders, who allow us to pursue our mission day in and day out.
[Learn more about GrowthCap Top Growth Equity Firms of 2024\
2024 Top Growth Equity Firm
We’re honored to be recognized among GrowthCap’s Top Growth Equity Firms of 2024, alongside an outstanding group of peers we greatly respect. Nearly a decade ago, we founded PeakSpan with a clear mission: to be the partner of choice for exceptional emerging growth-stage software entrepreneurs and teams.
This recognition is a testament to the dedication of our team, whose relentless pursuit of this mission continues to drive us forward. Most importantly, we’re deeply grateful to our incredible stakeholders for their trust and partnership — their support makes our work possible.
Philip Dur
Co-Founder & Managing Partner
Matt Melymuka: 2024 Top 40 Under 40 Growth Investors
It is an honor to be recognized on GrowthCap’s 40 Under 40 list alongside so many incredible investors and firms. I have the best job in the world – working with insanely ambitious entrepreneurs to build category-defining companies and working with my tremendous colleagues and thought partners to build PeakSpan. I don’t take any of it for granted and am filled with gratitude every single day.
Matt Melymuka
Co-Founder & Managing Partner
Exceptional People Power Our Business
An exceptional team aligned around a singular mission enables us to deliver superior outcomes to our portfolio partners and stakeholders.
-3
Team Members
-2
Investment Professionals
-1
Ops & Tech Professionals
Recent Promotions
We recognize and celebrate the outstanding contributions and impact of our colleagues culminating in three (3) well-deserved promotions. Congratulations, team! We are committed to developing the next generation of investors and leaders at PeakSpan, and these promotions reinforce the effectiveness of our strategy in building a world-class team committed to our mission.
\ Cassie Alexe\ \ Associate\ \ \ \ New York, NY](https://www.linkedin.com/in/cassiealexe/) \ Charlie Reinkemeyer\ \ Associate\ \ \ \ San Mateo, CA](https://www.linkedin.com/in/charlie-r-00b587182/) \ Nicky Johnson\ \ Associate\ \ \ \ New York, NY](https://www.linkedin.com/in/nicole-johnson-57346a179/)
Welcoming Our New Team Members
We’re excited to welcome our newest team members – Eavan, Brooks, Emmie, and Ren. Eavan joined in August 2024 after completing two (2) consecutive summer internships with our team, including one supporting an existing PeakSpan portfolio partner, Stylitics. Brooks, Emmie, and Ren represent our 2025 Analyst Class and join us after stellar performances this past summer. Welcome to the team!
\ Eavan Murray\ \ Analyst\ \ (August 2024)\ \ \ \ New York, NY](https://www.linkedin.com/in/eavan-murray/) \ Brooks Reed\ \ Analyst\ \ (August 2025)\ \ \ \ San Mateo, CA](https://www.linkedin.com/in/brooks-reed-056a03232/) \ Emmie Halter\ \ Analyst\ \ (August 2025)\ \ \ \ San Mateo, CA](https://www.linkedin.com/in/emmie-halter-b9ba22256/) \ Ren Zanze\ \ Analyst\ \ (August 2025)\ \ \ \ San Mateo, CA](https://www.linkedin.com/in/ren-zanze-a51a6a24b/)
Cultivating Future Talent
Summer Analyst Program
Our Summer Analyst Program completed its 9th year and is a cornerstone of our talent strategy. We are building a farm system that seeks to cultivate the next generation of investors and leaders at PeakSpan with ~60% of our investment professionals having graduated from this program. In 2024, we welcomed 11 college sophomores and juniors (from an applicant pool of 1,000+) for an immersive, 8-week in-person internship in our NYC and San Mateo offices.
-114
Applicants
-11
Interviews
-1
Interns
2
Returning to Join Our
2025 Summer Analyst Cohort
Charlotte Herrin
Gabby Galetti
3
Join PeakSpan's
2025 Analyst Class
Brooks Reed
Emmie Halter
Ren Zanze
Growth Equity Immersion Program
Now the largest program of its kind, our Growth Equity Immersion Program completed its 4th year, providing students from underrepresented backgrounds with early access to the B2B software growth equity industry and fostering a more inclusive future. Since founding in 2020, this program has grown to 1,500+ applicants, up from ~100 in 2020.
Mission
Provide resources, mentorship, and educational content to students from underrepresented backgrounds in the hopes of giving them access to insights they wouldn't traditionally have.
-144
Applicants
-20
Colleges & Universities
-1
x+
Growth in Applicants Since Founding (2020)
ORGANIZATIONAL
UPDATES
A Platform Engineered to Deliver the Best Risk-Adjusted Outcomes
Our focus on operational excellence extended to every corner of the PeakSpan platform in 2024, bolstering the resources and tools that empower our entrepreneurs to thrive and scale confidently.
PeakSpan Expert Community ("PEC")
Our PEC network is a powerful extension of the PeakSpan team, delivering on-demand operational support to our portfolio partners. This community represents a curated network of advisors who bring unparalleled expertise in a specific segment of the software universe (sectors, business models, or functional areas) most relevant to our portfolio partners. Our community is expanding and welcomes leaders from world-class organizations.
-28
Members Strong
[Learn more about our PEC\
Curated Scale-Up Insights Powered by PeakSpan Master Classes
In 2024, we hosted 22 Master Classes on virtually every topic top-of-mind for scale-up entrepreneurs and executives – go-to-market (“GTM”) execution to organizational development and everything in the middle. Our Master Classes are highly actionable and provide expert insights from highly experienced executives, operators, and industry practitioners.
\ \ Jeff Miller\ \ Crossing the Chasm: The Documentum Case Study on G2M and Leadershipz](/content/master-classes/crossing-the-chasm-the-documentum-case-study-on-g2m-and-leadership/index.html) \ \ John Hamm\ \ The Inflection Point - "Viable to Valuable"](/content/master-classes/the-inflection-point---viable-to-valuable/index.html) \ \ Phillip Cunningham\ \ The State of SaaS M&A in 2024: Strategic Planning for an Optimal Exit](/content/master-classes/the-state-of-saas-m-a-in-2024-strategic-planning-for-an-optimal-exit/index.html) \ \ John Hamm\ \ Scaling a Performance Culture](/content/master-classes/scaling-a-performance-culture/index.html) \ \ Andy Paul\ \ Stop Pitching, Start Helping and Win More Deals](/content/master-classes/stop-pitching-start-helping-and-win-more-deals/index.html) \ \ Karen Chiang & Rashaqa Rahman\ \ Measuring Value and its Impact on Customer Engagement](/content/master-classes/measuring-value-and-its-impact-on-customer-engagement/index.html) \ \ Herb Cunitz\ \ The Ultimate Go-To-Market Cheat Sheet](/content/master-classes/the-ultimate-go-to-market-cheat-sheet/index.html) \ \ James Isaacs\ \ Building and Scaling Organizational Culture](/content/master-classes/building-and-scaling-organizational-culture/index.html) \ \ JP Von Halle\ \ Strengthen Executive Relationships with EBRs & Sponsor Programs](/content/master-classes/strengthen-executive-relationships-with-ebrs-sponsor-programs/index.html) \ \ Viveka Kymal\ \ People-Centric Leadership & Organizational Transformation](/content/master-classes/people-centric-leadership-organizational-transformation/index.html) \ \ Andy Mowat\ \ GTM Ops Fireside Chat](/content/master-classes/gtm-ops-fireside-chat/index.html) \ \ Wei Ke & Kevin Berger\ \ The Pricing Dilemma – Pick the Best-Fit Pricing Model](/content/master-classes/the-pricing-dilemma---pick-the-best-fit-pricing-model/index.html) \ \ Steven Forth & Karen Chiang\ \ Optimize Pricing & Packaging to Minimize Churn](/content/master-classes/optimize-pricing-packaging-to-minimize-churn/index.html) \ \ Vince Beese\ \ The 6Ps for a Winning GTM Strategy](/content/master-classes/the-6ps-for-a-winning-gtm-strategy/index.html) \ \ Marcos Rivera\ \ Raising Pricing Without Risking Customers](/content/master-classes/raising-pricing-without-risking-customers/index.html) \ \ JP Von Halle\ \ Blueprint for Creating “Real Customer Success”](/content/master-classes/blueprint-for-creating-real-customer-success/index.html) \ \ Eric Cohen & Brian Abernethy\ \ Capturing Lost SaaS Revenue with Optimized Payment Processing](/content/master-classes/capturing-lost-saas-revenue-with-optimized-payment-processing/index.html) \ \ Marc Diouane\ \ The Blueprint for Data-Driven GTM Execution](/content/master-classes/the-blueprint-for-data-driven-gtm-execution/index.html)
[Explore our Master Class library\
Thought Leadership
Thematic specialization is core to our firm's ethos and commitment to delivering the best risk-adjusted outcomes. We collectively bring ~100 years of experience in B2B software investing and, in many cases, a decade (or more) of experience in the specific BluePrint Market Themes or sectors we cover, allowing our theme teams to develop nuanced insights and perspectives on those markets.
\ \ PeakSpan's 2025 E-Commerce Logistics Outlook](/content/insights/peakspans-2025-e-commerce-logistics-outlook/index.html) \ \ Key findings from the PeakSpan Ibbaka Net Revenue Retention Research](/content/insights/key-findings-from-the-peakspan-ibbaka-net-revenue-retention-research/index.html) \ \ The Back Office Infinity Stones Gauntlet — PeakSpan’s Thesis for Finally](/content/insights/the-back-office-infinity-stones-gauntlet----peakspans-thesis-for-finally/index.html) \ \ PeakSpan’s Thesis for Abre](/content/insights/peakspans-thesis-for-abre/index.html) \ \ PeakSpan Sales Thought Map Series](https://peakspancapital.relayto.com/hub/peakspan-sales-thought-map-series-65a95d81e781f?utm_source=hs_email&utm_medium=email) \ \ GTM Year in Review Study](/content/insights/gtm-year-in-review-study/index.html)
To read more of our thought leadership, including content organized by each of our BluePrint Market Themes, click the link below.
[Explore our Scaling HQ library\
Technology Supercharges the PeakSpan Platform
Our proprietary (and patented) technology assets are a core pillar of our platform and drive impact across the entire investment lifecycle, enabling our team to deliver superior impact to our portfolio partners with increasing efficiency.
We drove immense innovation this past year, including introducing an AI-powered workflow automation platform that represents our first digital team member with a (very) bright future.
ADA
Scaled to track over 2 million companies and 61,000 sectors, integrating predictive analytics to surface high-quality prospects faster than ever.
DEWEY
Enhanced market intelligence capabilities to power personalized outreach and uncover emerging trends for our team and portfolio partners.
ANNA
Launched in 2024, this AI-powered tool brings real-time enrichment and workflow automation through seamless integrations with Slack and Salesforce.
CLOSING
REMARKS
Looking Ahead to 2025
As we reflect on the achievements of 2024, we remain steadfast in our mission to be the partner of choice for growth-stage entrepreneurs and teams. We covet the opportunity to help our portfolio partners and stakeholders achieve the best risk-adjusted outcomes and do not take that opportunity for granted.
With a stronger-than-ever team, cutting-edge technology, and a disciplined (and durable) investment and value creation strategy, we’re ready to tackle the opportunities and challenges of the year ahead.
We hope you have a great and productive 2025!
— The PeakSpan Team
Phil Dur
Co-Founding & Managing Partner
Matt Melymuka
Co-Founding & Managing Partner
Jay Lance
CFO & CCO
Jack Freeman
Partner
Sanket Merchant
Partner
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